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To Bebe or not to Be

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Sarah Livingstone is a fashion designer based out of Los Angeles, California. She was kind enough to share with us her day to day experience working for the huge fashion house Bebe in LA.

Did you go to design school?

I went to FIDM here in Los Angeles. Instead of the normal 2-3 year program, it is an intensive 15 months. I would highly recommend this for prospective students who already have their degree and KNOW they want to be a fashion designer.

New Sneak Peak: Projects

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Sneak Peak number two is about our first newly structured navigation point of our new platform, the “Projects” section.

This section will from now on include all finished sewing projects (currently named creations), meaning both projects that are derived from patterns and projects that are solely based on instructions. The latter is currently living in the how to section.

For that matter, at the moment we are dividing the How To section on the current site into Projects and Techniques. Techniques will be hosted under Learning, but more about that in another sneak peak. The projects data is being transitioned right now to fit the new section and we may be contacting some of you that have projects living in the current how to section, to do the same. No worries! Easy as pie.

To properly host all the necessary information for the projects, each creation has its own step by step instructions if needed. BurdaStyle’s pattern instructions will be posted here, and accessible at all times, even before pattern purchase!

The Project showcase has optimized sorting capabilities and a great filter system, which allows you to sort out projects that you can make from the projects to be inspire by. You will also have the ability to sort projects by season, material, garment type, and style making it much easier to find the projects you are looking for.

As you see, there is a lot to look forward to and please, ask questions as we go along. And don’t forget, we will help you transition slowly and be there all steps on the way.

Stitches & Craft Show Day 1

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I arrived safely in Brisbane and got straight to work setting up the booth at the show. If you’re in Brisbane i’d love to see you so stop by and visit me at stand 106 which is right next to the Service Centre as you enter the hall.

The fashion show runs at 11:30.

Featured Member: Lynds

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1. Where are you from and/or where do you live?

I am from Kenya, i was born their. But i have lived in Tanzania, all my life since i was six months old.

2. What was the 1st thing you made? How did you start sewing?

They first thing i ever made was when i was about 12 and they were a pair of bean baby bunnys. then i didn’t sew for a while cause of school.

3. What role does sewing play in your life?

Well sewing is something i have always been interested. im a creative person who loves the feeling of making some thing.

Sewing is also some thing that entertains me because of where i live. Which is on a farm far from any thing.

4. What is your favorite and what is your least favorite thing about sewing?

my least favorite is when a creation just does not turn out how it was in your mind as well as having to fix mistakes. My favorite is being able to say “i made that” and being able to making something at a fraction of the price which it is in the shop.

Moving On...

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Goodness am I stressed out. Well, it’s not really not that bad but my boyfriend and I are moving to a temporary sublet loft (we’ll finally be rid of roommates!) as we wait for approval on the house we are trying to buy in Brooklyn. Aside from blowing my nose and dizzy spells (I’ve had a horrible cold) all we’ve been doing is packing up our things into countless boxes, found boxes of course. I love that my things fit perfectly into wine boxes, being a wine consumer myself, and they’re quite pretty these boxes…Another good thing that comes from all of this mess is minimizing my belongings. I am sort of a pack rat, my boyfriend is the quintessential pack rat. I have begun to feel extremely liberated each time I part ways with an old piece of clothing and knick knacks I have no use for. I muse over seeing a Williamsberg hipster walking down Bedford Avenue in some of my old frocks or accessories. Or would I be sad?

Blog: Craft Fail

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So as a beginner seamstress and avid crafter I have more crafty skeletons in my closet than I would care to remember (my original 100,000 member tee shirt functions very well as an iron cleaner here at BurdaStyle.) Craft Fail is a place for us to proudly display our miss steps (and get a laugh out of them too!) So laugh it up and enjoy!

Kent University Student Wins “Project Runway”-type Design Challenge

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By participating in the “Project Runway”-type design challenge at Kent State University, one lucky winner has won the opportunity to have a creation of their choice made into a BurdaStyle pattern sponsored by Coats & Clark.

Meet Theresa Rietschlin, an Ohio native and Kent State University student. Most of Theresa’s days are spent drawing and sewing when she is not working for her father’s construction company. Like many of our own stories, Theresa owes her gratitude to her mother, someone who has not only taught her the ABC’s of sewing, but who has encouraged her to cultivate her artistic vision.

How has sewing affected Theresa’s life? “Sewing has been a way for me to express my creativity. Although the process to get the final garment is tedious, the final product is worth every second. To realize that one can create a garment from a piece of fabric is truly wonderful. And of course, without sewing I would not be going to school for fashion design”.

We will be working with Theresa over the next few weeks to create a winning look from which the pattern will be offered to everyone later this year! Congratulations Theresa!

Sneak a Peak at the New Homepage!

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The new launch of our website is finally in sight!

Only being about a month away we wanted to start sharing with you what has been keeping us so busy.

We, along with our agency Area 17, have been working tirelessly for over a year to create the best platform all around sewing projects, patterns, techniques and most importantly, friends.

You will notice quite a few differences. First off is the new look and feel. From Nora and Benedikta’s first attempt in Web-Design we moved on to a more mature, sleek look. After all, we are almost two and a half now.

Secondly, we have optimized functionality and the overall structure of the content. We will introduce you to each evolved component of the site over the next couple of weeks. We will create awareness of every optimization and answer any questions you may have.

You will be excited, the new BurdaStyle is a breeze in finding and organizing inspiration and sewing projects.

Over the course of the following months, we are busy transferring all the content from the current site to the new platform. Meanwhile we will inform you if there is anything that needs to be done on your part to help move your existing content smoothly. However, be assured that all your content, unless specifically mentioned, will be transferred automatically by us.

Once this has been completed, the new site will be launched. Right after launch the current site will coexist with the new site for a good month so that you can take time familiarizing yourself with it. Simultaneously we want to take the time to double check all transferred content and optimize it.

Note that during the coexistence of both websites, you are free to upload new content to either of them. We strongly recommend to use the new one to ensure best results.However there will be an additional data transfer from the old site to the new one before finally switching it off.

All that is left to say is, enjoy the sneak preview and share our anticipation for the new BurdaStyle!

Mother's Day Instructables Contest

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In a little under two weeks, the United States will celebrate Mother’s Day. If you plan on making your mom something homemade this year, why not create a quick tutorial for it and enter in Instructable’s latest contest? The grand prize winner will take home a sewing machine while runners up will win a Singer dress form or Instructables swag. Hurry, the deadline to submit your entry is May 18, 2009.

Brisvegas!!!

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I am excited! I’m off to Brisvegas (Brisbane, Australia) tomorrow morning to attend the Stitches and Craft Show! If you already have plans to visit make sure you stop by for a chat, if you didn’t have plans to visit then you most definitely should. Check out the Stitches and Craft Show website for details of all that will be happening including the Incubator where heaps of crafty bloggers are selling their wares, craft labs galore, and huge amount of wonderful craft supplies, fabulous displays and lots lots more!

Now, i’m off to bed, i have a 4am start and i’m hoping my cold disappears overnight, i have a very husky voice, not such a good thing when i plan to talk all week.

See you there?

Prosti-tots

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50 years of Barbie, the world renowned blond babe, with super-curves. Her invention made girls’ eyes sparkle but some parents look with worry (maybe envy) at this plastic creature, fearing their daughters could fall victim to an unreachable beauty ideal. And she remains feared until today – why else would have West Virginia banned the super doll.

For some parents however the Barbie-problem may sound ridiculous against their worry about something much more direct: the pre-mature “sexual objectification” of their seven to ten year old girls through deliberately sexy clothing and accessories: last year, the British tabloid The Sun had a look at contemporary children’s clothing and found see-through thong panties with imprints of moo-cows, frilly pants with imprints of love-hearts, padded bras …, all for seven to eight year-olds. Even mini-dancing poles have been found in British retail stores (although withdrawn due to parent and childcare organizations’ complaints). Some of Wal-Marts 2008, 2008-Halloween costumes, sporting “Sassy Fairys” and “Teen Super Sexy Supergirls” are another vivid example of the underlying trend. – I don’t know about you but when I was seven I thought bras were something for old women and wanted to be a Cowboy at carnival (I did go as a wine bottle once, but I don’t think I can blame that occasion for my liking for red wine)

But “corporate pedophilia” is considered a problem not just in the UK. Below teen-girls around the world are increasingly pressured by ever-present advertisements and marketing ploys, Britney Spearses and Kylie Minogues that take away their childhood innocence.

If trusting internet sources, today’s seven year olds talk about dieting and ask for mini-skirts. The pressure to look thin reaches down to the little ones: A study in Australia showed that a third in a number of questioned seven year-olds would like to be thinner irrespective of the fact that they were all within the standard. Researchers found connections between “sexualization” of kids and depression, eating disorder and low self-esteem.

No wonder that child-models in bikini whether walking down a catwalk or posing for an Armani poster create uproar in the parent community. Harmlessly innocent or prostitot? Opinions please!

Editor's Pick: Open Studio, Let's Make a Clutch!

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Don’t you love clutches? Have you ever made a clutch before? I have not, and during one of our Burdastyle editorial meetings we decided to offer you all a patternless How-to for a lovely clutch, complete with ruffles and an antique brooch. We’re in love. The steps are quite simple, the outcome shining elegance. This is the first in a series of 2, the next one to be unveiled in May.

As to compliment our prom, formal, wedding season theme we hope this project inspires you to create this useful accessory and we can’t wait to see how you embellish your own. Get started HERE. Good luck!

Featured Member: Djoule

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1. Where are you from and/or where do you live?

My mother is norwegian and my father french, so I’m from both places ! I was born in a little village near Lyon in France. 3 month ago, I moved to Oslo in Norway.

2. What was the 1st thing you made? How did you start sewing?

I think the first thing I made (with a little help from my mom), was a doll for my best friend. After that I started sewing with my mother, and learned a lot from her. In high school I began making pants and bags (made a lot of bags for my friends !).

3. What role does sewing play in your life?

It has become a really important thing in my life. When I have a project in my mind, I think about it all the time ! Although it sometimes drives me crazy, I find it very relaxing!

4. What is your favorite and what is your least favorite thing about sewing?

My favourite thing is when I start to put the pieces of a pattern together. I’m a film editor, so I guess I just like to put stuff together to make something new ! I also like to go fabric shopping. I just moved here, so it’s fantastic to discover new shops ! My least favourite thing would be assembling the pattern after print, and cutting the fabric.

5. If you could make something for anyone who would it be and what would you make?

I often make clothes for the people I love. I think it’s a great birthday/christmas gift because it’s unique in a way. But I don’t always have the time !

Maybe next time, I’ll do a jacket for my brother. I also want to make something for my mom one day !

6. What are you looking for on our site? What do you think should be improved and what do you really like?

The first thing I look for on Burdastyle is inspiration. Other members creation is an endless source of inspiration, and I really love to be a part of this community ! I ‘m also looking for new techniques to learn, and I really find it in the how to’s. I think I’ve improved my sewing skills a lot since I’ve discover this site !

I also really like to share creations, give and get feedback and of course find great patterns !

I would love to see more how to’s about pattern drafting, and maybe more videos ?

7. What is your motto?

"Man skal ikke plage andre,

Man skal være grei og snill,

Og for øvrig kan man gjøre hva man vil."

This comes from a norwegian childens book, and means :

“You should not bother others,

you should be nice and kind,

Otherwise you can do as you please."

Djoule‘s creation’s always catch my eye when they pop up. It has been so nice to see her take more risks and grow as a sewer. Keep it up! Check out her top ten favorite creations.

Unfinished Project Sewalong

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It’s time for a new sewalong here on BurdaStyle! For those of you who took part in the Bow-Tie Sewalong you should have your creations sent into BurdaStyle before the end of April. Mine will be in the post tomorrow!

For the next month we will be digging into the piles we have scattered around or sewing rooms and the rest of the house and pulling out those unfinished projects.

Maybe your unfinished project was left behind due to a problem you encountered or a mistake you made or maybe you didn’t feel the love anymore or just didn’t have time to finish it. Well now is the time to get it finished! Maybe you will love it again once it’s finished or maybe you would like to swap it or gift it to someone. You WILL feel good knowing you have finished it. EVERYONE has at least one unfinished project. I’m too embarrased to tell you how many i have!

Are you in?! I most definitely am and i will be starting with my Bella jeans and Ute blouse i have cut out and draped across my workbench and sewing machine. I also have a JJ blouse i started while still pregnant! (Heidi is now one year old). I accidentally cut a hole in it and promptly lost the love for it. So i’ll be making an attempt to finish that too.

Leave a message in the thread telling us which projects you plan to finish. If you need help with anything ask questions, there will be someone who can help you.

At the end of May we will all feel great knowing that we finished that project and will have something new to wear without having to go out and spend more money and that’s a good enough reason for me!

What's Your Design Process?

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Tomorrow I am going to my factory in New York city’s garment district (everything I produce is exclusively made here in the big apple) to bring my technical specs, fabric & patterns to be sewn into designs for the Caress partnership I am working on. There are many ways to go about designing pieces for a project like this. One would be to do everything yourself, if you’re that ambitious. Another would be to sketch what you’d like to do and provide measurements and technicalities (a.k.a. specs, cutting tags, flats) to your pattern-maker so they can create a proper pattern and sample for you.
I always end up doing a combination of draping the original samples myself, making patterns from them, then passing those patterns to my sample room where they’ll perfect my patterns (they are seldom flawless) and make a gorgeous sample I couldn’t possibly sew myself, with lovely rolled hems, finely pressed pleats.

I found that, in fashion school, you aren’t necessarily prepared for things like this. I learned the language of sample rooms and pattern-makers from my own experiences (good and bad indeed) and I owe my gratitude to these people whom have helped me. Describing New York’s fashion industry as cut throat is truly watering it down. It’s like the survival of the fittest. Mary Gelhar explains this quite well in her book The Fashion Designer’s Survival Guide which provides the necessary tools to get a fashion line or label up and moving on the right track with tips as to how t0 write as viable business plan, the pros and cons of producing at home and abroad, and how to romance the press. "It is a comprehensive overview of the business side of fashion that offers detailed practices and specific tools that are required to become a working designer.” —Steven Kolb, Executive Director, Council of Fashion Designers of America.

I can’t wait to show you the final looks. I will be sure to cover a behind-the-scenes of a real magazine shoot when it happens next month! What is your design process? Do any of the users here out-source their collections? I’d love to hear your stories. xo

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