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Just when it seemed like the major American fashion rags were never going to do anything remotely awesome ever again, along comes the August issue of Harper’s Bazaar and a glossy spread so FREAKING AMAZING that your humble correspondent finds herself buying a subscription to the usually moribund magazine. The pictures are worth well over a thousand words, but here’s the nutshell version: Simpsons-go-couture. They sit front-row at Louis Vuitton, pay a visit to the Chanel atelier, get dolled up in Lanvin and Versace, and just possibly best of all, hang Viktor & Rolf’s ridiculous light contraption from Fall/Winter ’07 on the meaty shoulders of Patty and Selma. The sleek cartoon brunette along for the ride? Linda Evangelista, who has not looked better since at least ’93. Obviously, the Bazaar layout is part of the press juggernaut for the long-awaited, please-don’t-be-disappointing Simpsons movie, which arrives in theaters July 27th and has already occasioned a pseudo-serious Simpsons history in Vanity Fair and the single best marketing ploy ever, i.e., the transformation of select 7-11 stores into living, breathing Kwik-E-Marts. It’s rare that a movie’s push for pre-release buzz generates something more like actual joy, but the folks behind The Simpsons have done it. And so I say: See the movie. And also: shop at the Kwik-E-Mart, read the article in Vanity Fair and, last but not least, buy at least a few copies of the August Bazaar. This is collectors’ edition stuff.

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